This well-loved fruit was believed to have originated in Paraguay, but soon became a gourmet treat enjoyed in lands far and wide. Indeed so highly was it coveted in days gone by, that it became reflective of social status due to its rarity and expense. Indeed the pineapple still retains some of this allure today, being a symbol of hospitality in many cultures. With Its distinctive tropical taste, spiny exterior and delectable fleshy interior, the pineapple remains a firm favourite with consumers of all nationalities. The most common variety is the juicily intense Smooth Cayenne. Luckily The Fresh Fruits Company can make the extravagant accessible – and so our consumers can enjoy a little piece of paradise every day.